No More Sales Pitches. No More Boring Panels. It’s Time for the Unconference India’s Analytics Community Deserves
Picture this: You’re in a stuffy hotel ballroom. You’re on your third lukewarm coffee. You’re listening to a speaker click through a slide deck that feels more like a sales pitch for their SaaS tool than the “Advanced Analytics” lesson you were promised.
You check your phone. You see the pile of “actual work” notifications growing. You wonder if this was the best use of your time and your company’s money.
We’ve all been there.
We go to conferences hungry for real knowledge and genuine connections, but too often, we leave with a bag of branded pens and a list of vague, high-level “insights.”
What if we could change that? What if we could create an event where you set the agenda? Where the smartest people in the room are not on a stage, but in a circle, solving problems together?
That’s the simple, powerful idea behind MeasureCamp. And it’s finally coming to India.
So, What Exactly IS an “Unconference”?
Forget everything you know about traditional conferences. An unconference is an event where the agenda is created on the day, by the people who attend. It’s chaotic, collaborative, and incredibly effective.
Here’s how it works:
- The Blank Slate: The day starts with a giant, empty session board. There are no pre-booked speakers or topics.
- The Pitch: In the morning, anyone—yes, anyone, including you—can grab a marker and pitch a 30-minute session they want to lead.
- The Vote: You vote with your feet. You look at the completed board and go to whatever session sounds most interesting or relevant to you.
- The Rule of Two Feet: This is the magic ingredient. If you find yourself in a session where you’re not learning or contributing, you are encouraged to get up and “walk with your two feet” to another session. No one is offended. It guarantees you never get stuck in a bad talk.
Why This is a Game-Changer for India’s Analytics Scene
This isn’t just a new format; it’s a new philosophy. And it’s exactly what our vibrant, fast-paced analytics community needs right now.
- We solve our problems: Let’s stop talking about generic case studies from other markets. Let’s have real conversations about the unique challenges of scaling analytics in India’s hyper-growth startups. Let’s debate the nuances of our data privacy landscape. Let’s whiteboard solutions for the e-commerce attribution models that actually work here.
- It shatters hierarchies: At MeasureCamp, your job title is irrelevant. A junior analyst’s idea for a session is just as valid as a Director’s. This is your chance to sit in a small group and debate GA4 implementation with industry leaders you’d normally only see on stage.
- You don’t need to be a “guru” to participate: This is the most important part. Feeling like you’re not “expert enough” to host a session? Forget that. Some of the best sessions are just questions. A topic like, “I’m struggling to show the ROI of my analytics team to management. Can we discuss strategies?” is a perfect session. It’s about collaborative problem-solving, not just presenting polished results.
Be a Builder, Not Just an Attendee
MeasureCamp isn’t just another event to attend. It’s a community we are all going to build together, from the ground up. It’s a space for the raw, unfiltered conversations we all wish we were having.
This is our chance. A chance to create a space for real learning, real connections, and real solutions.
The first-ever MeasureCamp India is happening in November! The first round of tickets is live. Secure your spot, and more importantly, secure your voice.